Betatest Management

Without doubt the beta test is one of the most delicate phases in terms of a title's future publicity. The product is exposed to the community for the first time and put to the test. An inapt information policy or improper communication between developer and gamer may easily lead to misunderstandings, which may influence the public image of the game negatively.

Our well-directed communicative strategies make sure that your product maintains its positive reputation before and after release. Our experienced team communicates the developer's concerns target group appropriate and reverts the community's feedback and general disposition to the developer.

No matter if you need forum or website texts - we strike the right note to motivate your testers and avoid negative PR in crisis situations. We are convinced that successful communication calls for personal test experience of beta supporters. Therefore, we assure that our team members will look into your product very thoroughly and know how to emphasize its key features.